Reputation Agent

It asks every patient. You do nothing.

The Reputation Agent connects to your EHR, finds every visit that closed that day, and texts that patient a review request. It runs every morning on its own. No lists to upload, no front desk reminders, nobody deciding which patients get asked.

Runs every day. Nobody touches it.

The problem

Your best patients leave happy.
They just don't leave reviews.

For a local practice, your Google rating is the first thing a prospective patient sees. Yet the patients who love you rarely think to post about it, while the occasional frustrated visit shows up right away. The math quietly works against you.

Most practices try to fix this by asking at the front desk. That does not scale, it depends on whoever is working that day, and as of 2026 it is against Google's rules.

April 2026

Most review tools became a liability this year.

For a decade the standard playbook was review gating. Ask the patient how their visit went, send the happy ones to Google, quietly route the unhappy ones to a private form. Every reputation vendor sold it. Plenty still do.

Google prohibited that practice years ago and mostly ignored it. In April 2026 they rewrote the Maps review policy and started enforcing. Selectively soliciting positive reviews, discouraging negative ones, asking for reviews on your premises, and setting staff review quotas are all now explicit violations.

Enforcement does not land on the vendor. It lands on your Google Business Profile. Reviews get removed without notice, and a profile that has been filtered for years is the one that looks manipulated when someone finally checks.

The Reputation Agent asks every patient the same way, with the same options, every time. Not because it is safer. Because it is the only version that still works.

How it works

Three steps. Then it runs forever.

1

Connect

We integrate with your EHR through FHIR. One-time setup, no ongoing maintenance, no change to how your staff charts.

2

Identify

The agent finds completed visits on its own, every day. No lists. No uploads. No one remembering to run a report.

3

Ask

Every patient gets the same message from your practice. They choose whether to leave a public review or send you private feedback. Both options, same page, every time.

The message itself

Everyone gets the same text.
That is the whole trick.

There is no logic deciding who is worth asking. Every completed visit gets this, and the link opens one page with both doors on it.

No survey in front of the ask. Plenty of tools screen patients with a rating question first and only route the happy ones to Google. That is review gating, and it is the practice that carries the risk, not the vendor.
Both options on the same page. Leave a public review, or send private feedback to the practice. Same page, same size, offered to every patient in the same order.
It goes out from your practice. Your name on the message, your number on the reply. Patients are not being contacted by a marketing company they have never heard of.
One ask per visit. No reminder, no second attempt, no drip. A patient who ignores it is a patient who answered.

Sample message. Synthetic content, not a real patient.

Why it's different

Not another dashboard to manage.

Zero staff involvement

After setup, nobody touches anything. No daily dashboard. No campaign management. No patient list uploads. The agent runs silently, every day.

Direct EHR integration

Connects through FHIR and identifies completed visits automatically. Your staff workflow does not change. Nobody logs into anything new.

Built for the 2026 rules

Every patient gets the same message with the same two options. Public review or private feedback, their choice, equal prominence. Nothing is filtered before it reaches Google.

Multi-location routing

Patients are routed to the right Google profile for the clinic they actually visited. Four locations, four profiles, no crossed wires.

Built for healthcare. Compliant from day one.

BAA covered No PHI in messages Opt-out honored Encrypted infrastructure Google policy conformant

Pricing

Simple pricing. No contracts.

$999one-time

Integration, configuration, and your first month.

$299/month $499

Introductory rate.

  • Runs daily, connected to your EHR
  • Every completed visit, asked once
  • Location-based routing for multi-site practices
  • Private feedback routed to your team
  • Patient cooldown and opt-out handling
  • HIPAA compliant, BAA covered
  • Cancel anytime
Book an Assessment

Every deployment starts with a call. We look at your EHR, your locations, and your current review profile, then tell you whether this is worth doing.

Questions? Email hello@hipaa-agents.com

FAQ

Common questions

We connect through FHIR, which most modern cloud EHRs support. Practice Fusion is deployed and running today. Other systems are handled case by case during setup, and we will tell you on the first call whether yours is straightforward or not.
Most practices see the first new reviews within a week. Volume builds as completed visits flow through. It is steady rather than sudden, which is also what a real review profile looks like.
A short text from your practice thanking them for the visit and asking how it went. It links to a page with two options: leave a public review, or send private feedback to your team. No survey, no screening question, no branching. They pick.
No. That practice is called review gating and Google prohibited it explicitly in April 2026. Every patient gets the same message and the same two options. If someone had a bad visit and wants to say so publicly, they can. We think that is the correct outcome, and so does Google.
Some will. A practice with 200 reviews and a 4.6 rating reads as real. A practice with 40 reviews and a perfect 5.0 reads as managed. The private feedback path means most unhappy patients tell you first, which is the only version of that conversation where you can still fix something.
The message comes from your practice and reads like it. We do not pretend a staff member typed it, and we do not tell patients a machine did. It is a short, honest request for feedback with a way to opt out, which is what the rules require and what patients expect.
Yes. We operate under a Business Associate Agreement. No protected health information appears in any patient message. All infrastructure is encrypted and BAA covered, and every send is written to an audit log.
Once, then not again for a set cooldown period. For practices where patients return frequently, we set that window longer. Nobody gets asked twice about the same course of care.
Yes. No long-term contracts. Cancel anytime with 30 days notice.

Ask every patient. Starting this month.

Setup takes one call and one integration. After that it runs on its own.

Book an Assessment